Trending...
- Instant IP Teams: Bringing Enterprise-Grade Collaboration to IP Protection at the Speed of Thought
- PlanetAI Nature Space (PNS), certificadora Europea, lanza su plataforma EUDR-PNS Ready basada en IA, satélites y trazabilidad blockchain
- Attorney Joseph C. Kreps Files Lawsuit to Stop Alabama State Board of Pharmacy's Unlawful "Revenue-First" Rulemaking
SEATTLE--(BUSINESS WIRE)--In a first for HR tech, Imperative, a venture-backed startup based in Seattle, today launched a suite of tools that provide C-Suite executives with the ability to measure, report and influence the layered employee connections that exist within their organizations, and thus optimize their workforce. Improving employee retention, engagement and productivity is at the top of every executive's mind, and now there is a complete suite of tools to track, measure and influence these outcomes directly.
Executives need measurable ways to quantify their business that can be used to more accurately steer the company to higher levels of success. To date, HR measures have been imperfect (engagement is based on sample survey data) or lagging indicators (retention is only measured when it's too late to influence). Such data is frustrating and rarely actionable. This leaves executives unable to proactively develop their culture at scale and to predict and adapt to challenges that are ahead of them, not just in the rearview mirror.
Research over the last twenty years has demonstrated that when people have diverse, strong connections at work, built on trust and mutual respect, they are more productive, creative, engaged and less likely to leave. These internal human networks, especially beyond those inside immediate core teams, are increasingly hard to build and maintain with hybrid and remote work.
The same research also points to specific network configurations that have an outsized impact on broader corporate competitiveness from innovation to efficiency. This represents an opportunity to not only provide executives with critical leading indicators, but also to steer their culture by proactively building networks based on science.
More on Washingtoner
Imperative's AI-driven employee network development platform uses proven organization network analytics to enable executives to select the changes they want to amplify within their company and then match employees for scientifically designed online conversations that accelerate trust and bond employees together (89% of connections result in meaningful and sustained relationships). In real-time, executives can then track the breadth and depth of these networks as they manifest to anticipate the changes emerging in their culture.
"Imperative has developed the first platform that has proven to accelerate trust between people working remotely and at scale by using purpose profiling technology and guided coaching conversations," said Aaron Hurst, CEO and co-founder of Imperative and author of The Purpose Economy. "Using organization network analysis, we can now help executives strategically determine how to apply that capability to build the networks that will drive culture change and provide the key leading indicator they need for their dashboard."
The platform launched with six network building "culture dials" that executives choose from to amplify and measure the leading indicators of their culture:
"Too often we are put in a reactive position responding to data about past performance," said Britt Provost, Executive Vice President, People and Culture, Accolade. "Imperative is enabling us to understand where we are now, where we're going and how best to actively influence our culture by building and managing the human infrastructure of our business as we grow and adapt to changing conditions."
More on Washingtoner
To get started, companies invite their people to create a purpose profile on Imperative and be matched for conversations based on the outcome selected by leaders. Through a series of guided conversations on the Imperative platform, employees develop a meaningful and sustained relationship. Over time, employees are matched with new partners that expand their networks. The company is able to monitor and report on the development of these networks as they grow and incorporate it into their executive dashboard.
About Imperative
Imperative is an AI-driven employee network development platform that human-centric Fortune 1000 companies use to empower their employees to make their work fulfilling - driving retention, productivity, inclusion, well-being and creativity. It uses organization network analytics to enable executives to select the changes they want to amplify within their company and then match employees for scientifically designed online conversations that accelerate trust and bond employees together using the science of purpose. In real-time, executives can then track the breadth and depth of these networks as they manifest to anticipate and steer the changes emerging in their culture. Imperative is a B Corporation founded by workplace entrepreneur Aaron Hurst and funded by Voyager Capital and Court Lorenzini, founding CEO of DocuSign.
Contacts
Emma Powers
Hello@imperative.com
Executives need measurable ways to quantify their business that can be used to more accurately steer the company to higher levels of success. To date, HR measures have been imperfect (engagement is based on sample survey data) or lagging indicators (retention is only measured when it's too late to influence). Such data is frustrating and rarely actionable. This leaves executives unable to proactively develop their culture at scale and to predict and adapt to challenges that are ahead of them, not just in the rearview mirror.
Research over the last twenty years has demonstrated that when people have diverse, strong connections at work, built on trust and mutual respect, they are more productive, creative, engaged and less likely to leave. These internal human networks, especially beyond those inside immediate core teams, are increasingly hard to build and maintain with hybrid and remote work.
The same research also points to specific network configurations that have an outsized impact on broader corporate competitiveness from innovation to efficiency. This represents an opportunity to not only provide executives with critical leading indicators, but also to steer their culture by proactively building networks based on science.
More on Washingtoner
- Radarsign™ Awarded Sourcewell Contract Expanding Access to Traffic Safety Solutions
- MainConcept and NETINT Bring VPU Acceleration to Easy Video API
- City Of Spokane Partners With Meals On Wheels To Purchase Cooling Fans For Local Seniors, Residents With Disabilities
- Larry R. Wasion's Jump Gate 2: Teleporter Expands the Time Travel Universe with High-Stakes Action and Ethical Dilemmas
- Bruce A. Rosenblat Releases A Pocket Full of Change, a Sharp, Thought-Provoking Book on Growth, Perspective, and Personal Change
Imperative's AI-driven employee network development platform uses proven organization network analytics to enable executives to select the changes they want to amplify within their company and then match employees for scientifically designed online conversations that accelerate trust and bond employees together (89% of connections result in meaningful and sustained relationships). In real-time, executives can then track the breadth and depth of these networks as they manifest to anticipate the changes emerging in their culture.
"Imperative has developed the first platform that has proven to accelerate trust between people working remotely and at scale by using purpose profiling technology and guided coaching conversations," said Aaron Hurst, CEO and co-founder of Imperative and author of The Purpose Economy. "Using organization network analysis, we can now help executives strategically determine how to apply that capability to build the networks that will drive culture change and provide the key leading indicator they need for their dashboard."
The platform launched with six network building "culture dials" that executives choose from to amplify and measure the leading indicators of their culture:
- Innovation: Accelerating idea generation and increasing implementation efficiency
- Collaboration: Improving decision making and uncovering resources
- Purpose: Orienting the organization to its purpose and connecting employees to it
- Well-being: Decreasing burnout and increasing mental health
- Belonging: Developing trusted bonds between people of different identities
- M&A & Silo Busting: Accelerating the cultural integration of teams
"Too often we are put in a reactive position responding to data about past performance," said Britt Provost, Executive Vice President, People and Culture, Accolade. "Imperative is enabling us to understand where we are now, where we're going and how best to actively influence our culture by building and managing the human infrastructure of our business as we grow and adapt to changing conditions."
More on Washingtoner
- Marcus Boyd Announces Upcoming Children's Book The Royal World of Autism and Expands His Global Advocacy for Autism Awareness
- Phuket Bike Week Rebrands as Hard Rock Cafe Phuket Bike Week Under Landmark 5-Year Partnership
- Haven Treatment Center to Attend Shared Hope International Training Event in Vancouver
- L2 Aviation Appoints Tony Bailey as President and Chief Operating Officer
- Spokane: City Council Hosts Community Day Celebrating Disability And Accessibility Community
To get started, companies invite their people to create a purpose profile on Imperative and be matched for conversations based on the outcome selected by leaders. Through a series of guided conversations on the Imperative platform, employees develop a meaningful and sustained relationship. Over time, employees are matched with new partners that expand their networks. The company is able to monitor and report on the development of these networks as they grow and incorporate it into their executive dashboard.
About Imperative
Imperative is an AI-driven employee network development platform that human-centric Fortune 1000 companies use to empower their employees to make their work fulfilling - driving retention, productivity, inclusion, well-being and creativity. It uses organization network analytics to enable executives to select the changes they want to amplify within their company and then match employees for scientifically designed online conversations that accelerate trust and bond employees together using the science of purpose. In real-time, executives can then track the breadth and depth of these networks as they manifest to anticipate and steer the changes emerging in their culture. Imperative is a B Corporation founded by workplace entrepreneur Aaron Hurst and funded by Voyager Capital and Court Lorenzini, founding CEO of DocuSign.
Contacts
Emma Powers
Hello@imperative.com
0 Comments
Latest on Washingtoner
- Green Office Partner Strengthens Global Operations with Mexico-Based DigitalVAAR Partnership
- P-Wave Classics Announces the Publication of The Female Quixote, Volume I, by Charlotte Lennox
- Everwild Music Festival Unveils 2026 Schedule: No Overlapping Sets, Longer Performances, and Epic Late-Night Sets!
- Riggo Production Studio Launches Monthly Content Package for Growing Brands
- Accelerating into Active Oil Production with over 100 Barrels per day now being produced as Dual-revenue engine begins Generating Cash Flow: $IBG
- Finland emerges as clear Eurovision 2026 favourite – analysis of 12 bookmakers by Vedonlyöntisivut
- Mac Mountain Selects netElastic vRouter for LightCraft Broadband-as-a-Service Platform
- 88% Revenue Growth; Charging Into the Future with Explosive Growth, Strategic EV Expansion and Infrastructure Dominance Signal a Breakout Opportunity
- Forge Resources Unlocks Major Gold-Copper System in Yukon as Drilling Success and Strategic Assets Fuel High-Impact Growth Story for: $FRGGF
- Game Day Private Jets Launches REVUP Platform to Transform Fan & Donor Travel Into a Revenue Engine for College Athletics
- Heritage at South Brunswick Team Celebrates Major Wins at NJBA Sales and Marketing Awards
- InterMountain Announces the Opening of TownePlace Suites Reno
- MAG Magna Corp Targets Trillion-Dollar Opportunity by Tokenizing Rare Earth Assets Critical to AI, EVs, & Defense: MAG Magna Corp.: Stock Symbol: MGNC
- SnapTax Launches AI-Powered Tax Planning Platform for Freelancers and 1099 Workers — Now Free for 90 Days
- Congressional Roundtable Exposes Mental Health Crisis: More Spending and Treatment, Worse Results – CCHR Demands Accountability
- Dental Implants in Everett, WA: 19th Avenue Dental Offers Permanent Tooth Replacement Solutions
- Attorney Joseph C. Kreps Files Lawsuit to Stop Alabama State Board of Pharmacy's Unlawful "Revenue-First" Rulemaking
- NAIDOC Week Australia 2026 | 50 Years Deadly - Celebrates Culture, Resilience, and Global Connection
- PlanetAI Nature Space (PNS), certificadora Europea, lanza su plataforma EUDR-PNS Ready basada en IA, satélites y trazabilidad blockchain
- Rhealize Strategic Talent Advisory Co-Founder Dona Baker to Speak at DisruptHR YEG 15.0 in Edmonton on Hiring Innovation