Trending...
- Tacoma: City Council Takes Steps to Further Activate and Support High-Investment Corridors
- Spokane: Child Injured in Basement Fire Reminds About Youth Fire Setting
- YieldOMega Launches $DOUB Airdrop Campaign Ahead of TimeCurve Launch
SEATTLE--(BUSINESS WIRE)--PairTree, an intelligent, self-matching platform that is increasing and accelerating opportunities for Adopting Families and Expectant Moms, was recently selected to participate in the 2021 Techstars Seattle Accelerator – a highly selective and successful global startup accelerator program. PairTree has launched a connection platform to transform the $17B U.S. adoption industry with a focus on creating connections between Expectant Moms and potential Adoptive Parents. Because adoption fees are at an all time high, PairTree is leveling the playing field, to make adoption a viable path to parenting for more people.
PairTree was selected from a field of thousands of applicants to participate in Techstars Seattle's 12th year, following in the footsteps of program alumni and unicorns such as Remitly, Outreach, and Zipline. Collectively, Techstars Seattle alumni have raised more than $1 billion in growth capital after graduating from the program and for the first time the program has achieved gender parity with five of the ten startup CEOs are women, including PairTree CEO Erin Quick.
The traditional approach to adoption – hiring an adoption agency – still includes burdensome fees ($40K-60K/infant), devastatingly long timelines (12-18 months), opaque and analog processes, and is fraught with fraud. The primary pain point of the traditional process is the ability to find and connect Expectant Moms to Adopting Families. This is where PairTree's self-matching platform focuses.
More on Washingtoner
"Having been through the process two times as Adoptive Parents, I knew there was a better way for everyone involved. Using personality-based matching, similar to online dating apps, we help provide Expectant Moms with more meaningful insights into Adopting Parents," said Erin Quick, CEO and Co-Founder of PairTree. "Our proprietary AI algorithm evaluates an Adoptive Parent's personality – the greatest predictor of behaviors – to help an Expectant Mom pick a future for their child, not just a family."
Launched in Summer 2020, PairTree already has more than 750 Adoptive Families and more than 150 Expectant Moms registered on the platform. The company has created industry partnerships with key stakeholders (adoption attorneys, consultants, and social workers), and has had six successful "matches" between Expectant Moms and Adoptive Parents. In late 2020, PairTree also finalized a partnership with Carrot Fertility, the leading global fertility benefits provider for large employers, to become the first self-matching, adoption platform accessible to employees who have Carrot as a workplace benefit at 200 companies including Box, Snap, Inc., and Peloton.
The company was co-founded by Seattle-area entrepreneurs, Erin Quick and Justin Friberg. Erin is building on a 20-year career in global brand marketing, and more importantly her own first-hand experiences as a two-time adoptive mom. Prior to co-founding PairTree, Erin was a co-founder of a Seattle-based brand marketing firm, was a Puget Sound Business Journal 40-Under-40 recipient, and is currently a Visionary Voices Member and Speaker with All Raise, a nonprofit on a mission to accelerate the success of female founders and funders. Justin Friberg, CTO, is an experienced engineering leader and start-up veteran that had a successful exit with Record360 in 2019.
More on Washingtoner
About PairTree
PairTree is an intelligent, self-matching platform whose mission is to increase and accelerate opportunities for Adopting Families and Expectant Moms. PairTree's "5% Fund" donates 5% of net profits from every subscription, every month, to organizations that provide support for Birth Moms. More information is available at www.pairtreefamily.com.
About TechStars
The Techstars worldwide network helps entrepreneurs succeed. Founded in 2006, Techstars began with three simple ideas—entrepreneurs create a better future for everyone, collaboration drives innovation, and great ideas can come from anywhere. Now we are on a mission to enable every person on the planet to contribute to, and benefit from, the success of entrepreneurs. In addition to operating accelerator programs and venture capital funds, we do this by connecting startups, investors, corporations, and cities to help build thriving startup communities. Techstars has invested in more than 2,300 companies that today have a combined market cap valuation of more than $185B. www.techstars.com.
PairTree was selected from a field of thousands of applicants to participate in Techstars Seattle's 12th year, following in the footsteps of program alumni and unicorns such as Remitly, Outreach, and Zipline. Collectively, Techstars Seattle alumni have raised more than $1 billion in growth capital after graduating from the program and for the first time the program has achieved gender parity with five of the ten startup CEOs are women, including PairTree CEO Erin Quick.
The traditional approach to adoption – hiring an adoption agency – still includes burdensome fees ($40K-60K/infant), devastatingly long timelines (12-18 months), opaque and analog processes, and is fraught with fraud. The primary pain point of the traditional process is the ability to find and connect Expectant Moms to Adopting Families. This is where PairTree's self-matching platform focuses.
More on Washingtoner
- Love Must Be the Guide: Live Good Shares a Message of Humanity, Compassion and Hope
- D.R. Crotzer Announces A New Science Fiction Book Series Exploring Life Energy, Dreams, and the Mystery of Existence
- Spokane: SPD is Seeking Public's Assistance in Locating Dangerous Offender
- Spokane: Flags to be Lowered for Memorial Day
- Color Card Administrator Highlights Growing Enterprise Demand for Operational Infrastructure in Business Card Identity Governance
"Having been through the process two times as Adoptive Parents, I knew there was a better way for everyone involved. Using personality-based matching, similar to online dating apps, we help provide Expectant Moms with more meaningful insights into Adopting Parents," said Erin Quick, CEO and Co-Founder of PairTree. "Our proprietary AI algorithm evaluates an Adoptive Parent's personality – the greatest predictor of behaviors – to help an Expectant Mom pick a future for their child, not just a family."
Launched in Summer 2020, PairTree already has more than 750 Adoptive Families and more than 150 Expectant Moms registered on the platform. The company has created industry partnerships with key stakeholders (adoption attorneys, consultants, and social workers), and has had six successful "matches" between Expectant Moms and Adoptive Parents. In late 2020, PairTree also finalized a partnership with Carrot Fertility, the leading global fertility benefits provider for large employers, to become the first self-matching, adoption platform accessible to employees who have Carrot as a workplace benefit at 200 companies including Box, Snap, Inc., and Peloton.
The company was co-founded by Seattle-area entrepreneurs, Erin Quick and Justin Friberg. Erin is building on a 20-year career in global brand marketing, and more importantly her own first-hand experiences as a two-time adoptive mom. Prior to co-founding PairTree, Erin was a co-founder of a Seattle-based brand marketing firm, was a Puget Sound Business Journal 40-Under-40 recipient, and is currently a Visionary Voices Member and Speaker with All Raise, a nonprofit on a mission to accelerate the success of female founders and funders. Justin Friberg, CTO, is an experienced engineering leader and start-up veteran that had a successful exit with Record360 in 2019.
More on Washingtoner
- American Properties Celebrates Grand Opening and Ribbon Cutting Ceremony at Heritage at South
- Crosswalk Ministries USA Announces 2026 Child and Family Well-Being Conference in Stockbridge, Georgia
- Research reveals "The Borderless Pay Standard," a 48-point gap between multinational employers and workers on transparent pay expectations
- Global.ai Appoints Freedomtech Solutions as Specialist Partner for Agentic AI
- Spokane: SPD Involved in a Use of Deadly Force on North Cincinnati St
About PairTree
PairTree is an intelligent, self-matching platform whose mission is to increase and accelerate opportunities for Adopting Families and Expectant Moms. PairTree's "5% Fund" donates 5% of net profits from every subscription, every month, to organizations that provide support for Birth Moms. More information is available at www.pairtreefamily.com.
About TechStars
The Techstars worldwide network helps entrepreneurs succeed. Founded in 2006, Techstars began with three simple ideas—entrepreneurs create a better future for everyone, collaboration drives innovation, and great ideas can come from anywhere. Now we are on a mission to enable every person on the planet to contribute to, and benefit from, the success of entrepreneurs. In addition to operating accelerator programs and venture capital funds, we do this by connecting startups, investors, corporations, and cities to help build thriving startup communities. Techstars has invested in more than 2,300 companies that today have a combined market cap valuation of more than $185B. www.techstars.com.
0 Comments
Latest on Washingtoner
- Tacoma: Implementation of Transportation Impact Fees to Begin on June 1
- City of Tacoma Highlights Performance Milestones, Efficiency of Alternative Response Programs
- Lick Introduces Pineapple Flavored Massage Oil — A Tropical Date Night Favorite Available on Amazon
- FutureLot Powers ADU Wizard for Massachusetts Clean Energy Center's Statewide ADU Resource Center
- ICT Innovations Releases ICTPBX Community Edition as Open Source Under Mozilla Public License 2.0
- Spokane: City Closures Planned for Memorial Day
- Spokane: Child Injured in Basement Fire Reminds About Youth Fire Setting
- Maryland Personal Injury Firm Earns National Recognition in 2026 ELA Awards
- Children's Author Releases Second Inspiring Career Book
- Robert J. Bradshaw's AYE is a Gripping Dual Reality Thriller Exploring the Increasingly Blurred Line Between Humanity and Technology
- Bangxing Silicone Revolutionizes Silicone Baby Product Partnerships: Low MOQ Support + VIP Long-Term Win-Win Programs
- SteelTree Announces Launch of Its Operational Decision Intelligence Service
- Advanced AI Capabilities Reflected by Upcoming Company Name and Stock Symbol Change for Evolving Pre-Owned Boat Dealer: Off The Hook YS: N Y S E: OTH
- AI-Driven Defense Expansion, Autonomous Systems and Israeli Aerospace Manufacturing Platform: VisionWave Holdings (N A S D A Q: VWAV)
- AI Predicts the Most Likely 2026 FIFA World Cup Winner
- The AI Production Shift: Why Game Development Is Entering Its Most Accelerated Phase
- World-First AI Humanoid Robot Debuts on Cherie Barber's Ground-breaking Australian Reno Show
- New Survey Reveals America's Most Feared Bridges for Cyclists — Golden Gate Tops the List
- Raymond Lavine, Extended Care Benefits Advisor and Author, to Appear on National Television Series Moving America Forward
- NaturismRE Launches Structured Nudism & Naturism Encyclopedia, Aiming to Reframe Public Understanding