Paddy Power Teams Up with Our Price in Their First-Ever Christmas Ad
Washingtoner/10277336

BRIGHTON, U.K. - Washingtoner -- Paddy Power has unveiled its highly anticipated Christmas ad, and it's a nostalgic masterpiece. Featuring Danny Dyer and Eddie Hearn, and crafted by the creative powerhouse BBH London, the ad tells the heartwarming tale of a father-to-son tradition involving an unusual yet cherished gift... a football team.

Set in the 1980s, the ad brims with charm and humour. Danny Dyer shines as both the dad and later the grandad, gifting his son a Hardlypool United football shirt emblazoned with the original iconic Our Price logo.

More on Washingtoner

• Silicon Box Ships 500M Units at High Yield, Expands Production Capacity for Panel-Level Packaging
• Statement from Tacoma Mayor Anders Ibsen on Spokane Wildfires
• Why Baton Rouge's Humid Climate Can Contribute to Carpenter Ant Damage — J&J Exterminating Explains How to Protect Your Home
• RPR Promotes Emily Line to Chief Strategy Officer and Janine Sieja to Chief Product Officer
• Expanding Beyond Space as New Drone Market Opportunities Accelerate Growth: Ascent Solar Technologies (N A S D A Q: ASTI)

The partnership has stirred some conversation, with questions raised about Our Price aligning with a gambling brand. However, CEO Paul Harris is unapologetically proud of the collaboration. "Most people enjoy a flutter on big horse races or the Christmas footie," Harris remarked. "In fact, many of us behind the Our Price relaunch are partial to an occasional bet. If we weren't risk-takers, we wouldn't have taken a chance rebooting Our Price in the first place. Business is all about taking calculated chances, and this one has paid off spectacularly. We love the ad, the exposure it's brought us, and the incredible surge in traffic - it's been a great decision."

Watch the ad here: https://www.youtube.com/watch?v=DmjMFQq2CKw



🛍️ Shop at Our Price: https://ourprice.com